Berry’s change of material solution for wafer packaging brings multiple benefits

Name: Berry Global, Inc.
Address: 101 Oakley Street, Evansville, Indiana, 47710
Telephone: +1 (877) 662-3779
Price range: £000 - £0000000

October 04, 2021

A change of format for family-size packs of ice cream wafers from standard printed carton boxes to plastic buckets from Berry is delivering a number of important benefits for leading Romanian ice cream manufacturer TOPGEL. These include better shelf stand-out, enhanced logistics, and the opportunity for consumers to repurpose the packs.

TOPGEL has selected the SuperCube® pail in two sizes, 10.8 litres and 5.5 litres, and the round SuperHelio pail in 5.5 litres. The SuperCube® incorporates tamper evidence and an easy to open peel-off lid while, as well as tamper evidence, the SuperHelio pail features a special grid at the rim. During transportation of full pails, the grid ensures extra stability as it allows for increased friction between the pails.

"We appreciate the attractive, top-quality family size buckets from Berry; they look great and convey our brand image in the best possible way,” commented Olaru Viorel, General Manager of TOPGEL. “Their space efficient shape means that we can be more flexible in our production planning and we also have advantages in respect of our logistics.

Both packs are decorated with In-Mould Labelling and come with comfortable plastic handles. The look, shape and size make the product stand out on shelf, while offering optimal protection of the delicate wafers.

In addition, an important sustainability benefit is that the buckets’ durable construction means they can be retained and repurposed by consumers.

The quality of the plastic buckets makes them ideal for long-term repurposing at home,” confirmed Olaru Viorel. “We appreciate this and have made it a selling point in the promotion of our wafers. It presents an added value to the end user and contributes to sustainable consumption.

The new packaging project for wafers enhances the existing collaboration between TOPGEL and Berry, which is already supplying TOPGEL with plastic packaging solutions for a range of small ice cream desserts.

The adoption of the SuperCube® and SuperHelio pails shows how our packs can deliver vital brand promotion and product protection benefits, while helping companies to meet their sustainability objectives, which today is an essential element of any packaging solution,” said Beno Šilec of Berry. “This is fundamental to our Impact 2025 sustainability strategy.”

Learn more about our plastic packaging for frozen food.

News & Insights

Berry Global Invests to Increase Production Capacity for Healthcare Products

Berry Global Group, Inc., a leader in the design, development, and production of patient-centred healthcare solutions, has invested in additional assets and manufacturing capabilities to increase its healthcare production capacity by up to 30% across three of its European sites.
Following the opening of its manufacturing facility and healthcare center of excellence in Bangalore, India, these latest investments underline Berry’s commitment to delivering high-quality packaging and drug delivery devices that enhance the patient experience through improved medicine administration and adherence.

Berry’s Dual Chamber Inhaler Enables Access to Combination Drugs

Berry Global, a leader in the design, development, and production of patient-centred healthcare solutions, recently launched the BerryHaler, a dual chamber, dry powder inhaler (DPI) with a dose counter designed to provide better patient access to and support the effective delivery of combination drugs.

Berry Acquires F&S Tool Inc., Expands Full Plastic Packaging Lifecycle Solutions for Customers

Berry Global Group, Inc. (NYSE: BERY) announces its acquisition of F&S Tool, a specialized provider of high output, high-efficiency hot runner injection and high-volume compression molding applications. This acquisition will further enhance Berry’s global tooling capability as well as bring proprietary technologies in the closures and bottles space, specifically targeting high-end growth markets.

Berry Global Again Recognized by CDP for Climate Leadership and Supplier Engagement

Global packaging leader Berry Global Group, Inc. has again earned prestigious Climate Change and Supplier Engagement “A-” ratings from global sustainability disclosure non-profit, CDP. The company's prioritization of climate action and supply chain transparency – above both global and North American regional averages – places it among the top 18% and 15%, respectively, of plastic product manufacturers to reach the “Leadership” band. Calculated based on environmental disclosure and performance, CDP ratings underscore Berry’s commitment to working with its suppliers to achieve net-zero emissions across its global operations and value chain by 2050.

Let us serve you

If you'd prefer to call us: +1 (877) 662-3779
Contact information for our global facilities can be found via our locations page.

Tell us more about how we can serve you so we can connect you with the right person.

*Required for details, read our Privacy and Cookies Policy